The Shins -- Chutes Too Narrow !!!!!!! album

The Shins are an American indie rock band from Albuquerque, New Mexico, formed in 1996. The band consists of James Mercer (vocals, guitar), Joe Plummer (drums), Jessica Dobson (guitar), Yuuki Matthews (bass) and Richard Swift (keyboards). The band is currently based in Portland, Oregon. Chutes Too Narrow is The Shins' 2003 follow-up to their debut album, Oh, Inverted World. The album title comes from a lyric in the song "Young Pilgrims". 

when i first saw this album i was drawn to it by the colour and the detail design on the cover, it made me want to look deeper at the cover to see everything that is on the cover, the use of bright colours draws you to the album and thats why i think the design works really well. it makes me think that the music will be upbeat and have alot of beats going on as the design looks happy and with alot going on so that could reflect how the music is going to be. 

this is the inner sleeve to the album, and the bright colour and design continues, I think that this is a really good way of marketing the album as it grabs people attention and also on analysing the sleeve further i found out that the illustration on it all relates to the lyrics of the songs that have been included in the album, and the whole design has been based around that. almost like the songs are telling a story with the pictures.








i think that the target audience for this album could be middle aged people as those are the age group that is most likely to know about the band and had grown up with them, although I do think that the album cover looks like it has been done for children with the use of bright colours and cartoon like images, so I don't think that the album cover reflects the target audience much and I also think that maybe the group are quite fun going people and don't take things to seriously as the art work reflects that on their album.

i think that the album is very effect at portray a message, the whole design is about the songs and what they mean, also there is the lyrics to the songs on the sleeve so I think that it has been portrayed well and has been designed for the buyers viewing pleasure, with all the detail it makes them want to go and keep looking at it i also think that it would be a good talking point to the album.

it has been made on card and has been created using Photoshop with the added designs of the images, also another design part of the album is that they have not just created the design and then simply printed it out, they have also shaped the card, to fit the design on it, which shows even further thought when creating it.

i think that this album is really good and the thing I like most about it is that the sleeve isn't just a plain square shape it has been shaped to fit the design that has been illustrated onto the sleeve I think I will use the use of shaping in my cd cover to add design and make it something different.